Reaching across the street or around the globe.

Offering consulting services in sales and marketing, international development, universal design and disabilities technology.

Welcome to the Mullins Imagination website. Whether starting a new business, writing a research paper or seeking professional assistance to boost sales, contact us for assistance and a free consultation. If you are still researching, we hope you will find useful, inspiring and enjoyable information to help you succeed. Browse the full content of the website using the menu links above. Explore the reasons that demographics and culture make a difference in business planning. How do the state of the national infrastructure and government characteristics concern you? What is your company's business model and how do you generate revenue? Each section contains advice garnered from over 25 years of experience developing products and selling them to customers in over 150 countries. Peruse the galleries of photos and enjoy a few images from years of travel around the globe. For more detailed information please feel free to contact us.

Here are a few examples of the many categories you will find throughout the website.

Defining the target market

Plan for Growth

Developing the right approach to your market requires thorough analysis of many factors such as customer demographics, legal barriers, geographic obstacles, foreign languages and cultural differences. We can also provide competitive analyses comparing your product to the features and benefits of your closest competitors. The scope of a project will be tailored to your specific requirements. We invite you to browse through some of the issues we include in our analysis.

Access Technology

Accessibility is the right thing to do

As technology for people with disabilities improves, there are very few jobs that are out of reach for many people with physical challenges. Optical Character Recognition, refreshable Braille, speech synthesizers and large print displays are among the most common technologies for people with visual impairment. The United States is one of the few countries in the world to require employers to provide necessary equipment for disabled people to perform their jobs at a competitive level to non-disabled co-workers. The Americans with Disabilities Act mandates that companies make "reasonable accommodations" for disabled employees.

Services

Sales in any currency

With over 25 years of expertise in a wide variety of business specialties, we provide consulting services tailored to your requirements. Our range of experience includes, international sales and marketing, product development, localization and internationalization, strategic planning, web site design, foreign currency risk evaluation, distribution and channel management, as well as contract negotiation.

Galleries of Photos

Pyramids at Giza

Marketing materials and websites require unique images to catch the interest of potential customers. Stock photos are available from many countries around the world or you may want to contract with us for specific photo needs. Take a look at a selection of images in the attached galleries and let us know what you need.

About

Charles Mullins

Charles Mullins will lead the analysis of your needs and when necessary involve trusted colleagues and consultants to provide the expertise you need. As an MBA graduate of Thunderbird Graduate School of International Business, who speaks English, French, German, Mandarin Chinese and Spanish, he can apply a unique perspective to challenges you face in expanding your business. Mr. Mullins has lived and worked in China, Germany and the United States and currently resides in Dallas, Texas, USA.

Recent accomplishments include Certification in Localization Product Management (from the Localization Institute), Certification in Web Design from Southern Methodist University, and ASP.NET programming classes in C# as well as HTML5, CSS3, and JavaScript at the Univeristy of Texas at Arlington.

Contact Information

Click on the heading above to find the easiest way to contact us. Feel free to contact us by e-mail or telephone, or find additional links to us on Facebook and LinkedIn.